近十年来国内主题公园研究综述

近10年来,国内主题公园迅猛发展引起了社会的广泛关注,成为国内学术研究的焦点问题之一。从1994年以来国内主题公园研究文献的统计分析,可以了解到国内主题公园研究的演进路径,包括了概念导入、方法创新和全面深入三个研究阶段的基本特征,从中找出国内主题公园研究内容的变迁规律,对未来国内主题公园研究的学术走向,要通过多学科渗透来加强对具有可持续性和可操作性问题的建设性研究。     

Think Twice Before Going for Incentives: Social Norms and the Principal's Decision on Compensation Contracts

Principals make decisions on various issues, ranging from contract design to control system implementation. Few studies examine the principal's active role in these decisions. We experimentally investigate this role by studying how a principal's choice of an incentive contract that may discourage misrepresentation, compared to a fixed‐salary contract, affects the honesty of his or her agents’ cost reporting. Results show that, besides an incentive effect and a principal trust effect, the active choice for incentives produces a negative “information leakage” effect. When principals use incentives, their choices not only incentivize truthful reporting and signal distrust, but they also leak important information about the social norm, namely, that other agents are likely to report dishonestly. Agents conform to this social norm by misrepresenting cost information more. Our results have important practical implications. Managers must recognize that their decisions can leak information to their agents, which may produce unanticipated consequences for the social norms of the organization.     

营销信息对环保型产品购买意愿的影响研究

文章通过实验法探究了环保型产品的营销信息,即产品和环境知识、企业社会责任信息和描述性规范信息对中国消费者环保型产品购买意愿的影响。数据显示,营销信息对环保型产品购买意愿能够产生显著影响。同时,文章还引入了他人在场情境,研究其对于购买意愿的作用以及其与营销信息的交互作用。结果显示,他人在场情境能够对消费者环保型产品购买意愿产生显著影响,且他人在场与产品和环境知识、企业社会责任信息之间存在反向协同作用。研究结论有助于推动和深化现有的环保型产品消费行为的研究。文章最后就政府推广环保行动和企业推广环保型产品给出了相应的建议。     

Customer satisfaction and customer behavior: The differential role of brand and category expectations

Previous research has suggested that consumers use multiple strands to evaluate their satisfaction with a product and to establish postpurchase behavioral intention. However, prior empirical research has focused on which individual standard best predicts satisfaction. In contrast, this article develops and tests a model of consumer satisfaction and postpurchase behavioral intention in which consumers simultaneously use multiple standards—perceptions of performance, brand expectations, and category expectations. The results of an experiment for a simulated service encounter provide support for the proposition that consumers use multiple standards and that these standards have differential effects on such postpurchase outcomes as satisfaction, repurchase intention, and willingness to recommend. Brand expectations are shown to be better predictors of affective outcomes (such as satisfaction), while category expectations are shown to be better predictors of behavioral outcomes (repurchase and recommendation). Consistent with prior research, perceived performance is shown to have a strong effect on both satisfaction and behavioral intention.     

The Uncertainty of Academic Rent and Income Inequality: The OECD Panel Evidence

The article presents an alternative view on the education—income inequality relationship, which calls into question the neoclassical claim that education increases labor productivity and hence contributes to a higher output, wage and consequently more even income distribution. In the context of public policies, education needs to be seen not only as a factor of income mobility, but also as a “positional good,” which benefits graduates at the expense of non-graduates. Education generates “academic rent,” by which we mean uneven remuneration of workers based on academic signs of distinctions that do not necessarily reflect differences in productivity. Using the robust panel model on a sample of OECD (Organization of Economic Co-operation and Development) countries from 1980 to 2015, we show that investments in human capital lead to lower inequality, but overinvestments tends to increase income inequality, which may be related to academic rent. In discussing this result, we consider that uncertainty of academic rent under the condition of a rapid transformation of the workplace caused by the fourth industrial revolution.     

Theory of planned behaviour: predicting tourists’ pro-environmental intentions after a humpback whale encounter

Nature-based experiences can contribute to individuals’ connection to nature and intentions toward sustainable environmental behaviours. Conservation psychology can use tourism as a platform to modify tourists’ intentions and behaviours regarding key marine threats such as single-use plastics. This study examined changes to pro-environmental intentions, particularly regarding plastic use, in 267 nature-based tourists from Australia and Tonga who completed a whale watching/swim experience. A theory of planned behaviour (TPB) framework was used incorporating moral norms and environmental identity, which have been previously implicated in explaining pro-environmental actions. This study found that including moral norms in the TPB model significantly increased the ability to predict pro-environmental intentions. Further, when controlling for the TPB and moral norm variables, environmental identity explained a further 15% of tourists’ pro-environmental intentions. The findings suggest the original TPB model may be less suitable within a marine conservation context. Collectively, positive nature-based experiences, environmental identity, and moral norms are important in understanding tourist’s intentions to engage in sustainable environmental behaviours.     

What drives diners' eco-friendly behaviour? The moderating role of planning routine

Research focusing on diners' intentions towards leftovers, which are considered one of the main sources of consumer food waste in restaurants, is still at a nascent stage and requires further investigation. The present study attempts to address this gap by investigating the antecedents of diners' intentions to take away leftovers and thereby mitigate food waste in an out-of-home setting. Towards this end, we examined the role of personal and social norms as antecedents of the facilitators, inhibitors, and intentions of taking away leftovers. Using the theoretical lens of the Stimulus-Organism-Response (SOR) paradigm, we tested the proposed hypotheses by analysing data collected from 281 diners residing in the United States through a cross-sectional survey on Prolific Academic. The findings indicate that personal norms are positively associated with facilitators and intentions. In comparison, social norms are positively associated with facilitators but negatively associated with inhibitors. The results also confirmed the mediation effect of facilitators and inhibitors and the moderation effect of planning routine to provide valuable insights into the drivers of pro-environmental/eco-friendly behaviour in out-of-home dining to thus aid strategy formulation and future research.     

Is brain hemisphericity a correlate of performance in problem-solving courses? A case study from an HBCU

The authors set out to determine the brain dominance characteristics of students enrolled in business statistics courses in a historically Black university in a major southeastern Texas city. Thereafter, the authors investigated the relationship between a student’s brain hemispheric preference and academic performance in college courses, which emphasize problem solving. The results reported in this study reveal that left brain– and right brain–dominant students are at parity when it comes to performance in a problem-solving course. Moreover, both left brain– and right brain–dominant learners perform better than whole-brain dominant learners in a problem-solving course.     

Do social factors influence investment behavior and performance? Evidence from mutual fund holdings

We study the economic significance of social dimensions in investment decisions by analyzing the holdings of U.S. equity mutual funds over the period 2004–2012. Using these holdings, we measure funds’ exposures to socially sensitive stocks in order to answer two questions. What explains cross-sectional variation in mutual funds’ exposure to controversial companies? Does exposure to controversial stocks drive fund returns? We find that exposures to socially sensitive stocks are weaker for funds that aim to attract socially conscious and institutional investor clientele, and they relate to local political and religious factors. The financial payoff associated with greater “sin” stock exposure is positive and statistically significant, but becomes non-significant with broader definitions of socially sensitive investments. Despite the positive relation between mutual fund return and sin stock exposure, the annualized risk-adjusted return spread between a portfolio of funds with highest sin stock exposure and its lowest-ranked counterpart is statistically not significant. The results suggest that fund managers do not tilt heavily towards controversial stocks because of social considerations and practical constraints.     

学者型CEO更加自律吗?——学术经历对高管在职消费的影响

本文选取2010—2016年中国沪深A股上市公司样本,实证检验CEO学术经历对高管在职消费行为的影响。研究发现,学术经历有助于CEO强化道德自觉、增强道德自律,形成内在的自我约束与监督机制,进而抑制了其所在企业的高管在职消费活动。当CEO拥有高层次学术经历或来自内部晋升时,CEO学术经历对高管在职消费的抑制效应更为显著。该结论在采用双重差分模型、Heckman两阶段模型控制潜在的内生性问题及其他稳健性检验之后仍然成立。进一步研究表明,在自由现金流较多、董事会规模较大或独立性较低、外部审计监督较弱以及产品市场竞争程度较低等公司内外部治理环境较差的情景下,学者型CEO的自律品质所能发挥的治理作用更大,对高管在职消费的抑制效应也更为明显。此外,在党的十八大之后,随着“八项规定”等多项高压反腐政策的出台,政策效应在国有企业高管在职消费的治理中发挥着主导性作用,CEO学术经历对国有企业高管在职消费的抑制效应有所下降。本文为高管学术经历的治理效应假说提供了证据支持,对于上市公司规范和治理高管在职消费行为、选聘合适的高管人才具有重要的借鉴意义。